Why do you need a new website, or want your current site redesigned? What is the goal of the new site?
Who are the decision makers on this project? What is the turnaround time for making a decision?
After the website goes live, who will be managing updating the content? Do they need training?
How much time will you be able to spend online, responding to inquiries that come in via your website? Once a day? Several hours a day?
Please describe your organization in a few sentences. Be sure to include products or services you provide.
Do you have a slogan or tagline that clearly describes what you offer in terms of benefits or features?
What is it about you and your background that sets you apart for a special (niche) group of potential clients?
What separates your organization from your competition, and what will draw clients to your website?
What aspects of your organization do you want to emphasize on the website?
Do you have a logo or look & feel we need to match?
Please describe your target market/demographic. Pay special attention to their income, interests, gender, age, even type of computer they use, (e.g., older with dialup account, or younger with broadband). If your website is a business-to-business site, what sort of companies are you hoping to attract?
If you were using a search engine, what words or phrases would you use to find your site? Which of these words or phrases is most important?
Other than what search engines will produce, what methods do you have in mind to spread the word about your website?
Do you intend to provide a call to action: make a sale, call in to your office, fill out a form, etc?
Which social networks do you plan on engaging? Which networks do you have the most followers on? (We can help you create accounts if needed).
How do you plan to encourage repeat visitors and referrals?
Do you have an intended website width: 960px, 978px, 1000px, 1218px, or responsive width? And do you have a preference for left or center alignment?
Please provide a list of websites that you like and don't like. What are the elements that you like or dislike about these sites?
Have you researched your online competition so you have an idea of what you do and don’t want on your site? Please provide examples.
Please provide the scope of items/functions needed on the website, and if you have one, a link to your sitemap.
Where is the website content coming from? Is it ready for use on your website? If so, please provide a link to your content in a Google Doc or similar.
Are you planning to do online sales/accept donations/process dues? If so, what is the product or service, and what is the volume you expect?
If you’re planning to sell online/accept donations/process dues, are you set up to accept credit cards, pay-pal, google checkout, etc.?
If you have any additional thoughts, please write them here.
Hosting company information (Please note that this information will be kept in strict confidence.)
